Total cost, not list price
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
Documented facts, not a quality ranking. Pricing and rights depend on the selected plan.
| Decision criteria | AffiliateWP | Dub Partners |
|---|---|---|
| Consider for | WordPress stores that want to run an affiliate program within their own installation and need WooCommerce product attribution. | SaaS teams and creator/partner programs seeking link-level attribution, APIs, automated payouts and a branded partner ecosystem connected to Stripe. |
| Paid entry / monthly | Not verified | $90/month |
| Billing detail | The live pricing page lists introductory first-year ANNUAL licenses: Personal $149.50 (normal $299/year), Plus $199.50 (normal $399/year), Pro $299.50 (normal $599/year). Do not interpret these as monthly rates; promotions and renewal prices differ. | Dub Partners Business: $90/month on the monthly selector. Yearly billing advertises a 10% discount; Dub Links pricing is a separate product context. |
| Free plan | No | No |
| Free plan detail | No free version and no free trial; vendor lists a 14-day refund guarantee for new purchases. | No permanent free Dub Partners plan shown. A 14-day free trial is advertised for paid plans. |
| Commissions | Percentage or fixed commissions for eligible WordPress checkouts; recurring, lifetime and tiered/multi-tier commission workflows are Pro-level features. Validate plugin-level support for refunds and renewals. | Supports lead, sale and other partner reward outcomes; flat-rate and revenue-share incentives, program bounties and dual-sided customer/referrer rewards are documented. Advanced expands the available reward structures. |
| Tracking method | WordPress referral links, coupon codes, WooCommerce order attribution and site-owned affiliate dashboard; not a direct integration with Paddle Billing subscriptions. | Integrates Dub's link attribution and conversion events. Native Stripe integration tracks recurring or one-time purchases, free trial lead events and refunds, updating commissions for refunded transactions. Verify your specific checkout and event identity flow. |
| Payouts | Vendor documents international payouts, Stripe, PayPal and store-credit options with zero platform transaction fees; external processing charges and regional eligibility may still apply. | Automatic global partner payouts and tax compliance are promoted. Payout fees are 5% for Business and Advanced; 3% at Enterprise, according to the public pricing table. Business payout-volume allowance is $2,500/month; Advanced is $15,000/month. Recipient country/payment method eligibility varies. |
| Integrations | WordPress and WooCommerce, Easy Digital Downloads and supported membership/course/form plugins. Other hosted ecommerce platforms require a different tool. | Official integrations include Stripe, Shopify, Segment, Intercom, Zapier and Make. No independently confirmed native Paddle Billing connector found in reviewed official sources; custom API implementation may be required. |
| API available | No | Yes |
| Consider the limitation | Shopify-only merchants and buyers expecting the advanced Pro commission options on the cheapest annual license. | Small affiliates programs needing a no-fee payout route, Paddle-native billing out of the box, or a low monthly partner payout allowance without plan upgrades. |
| Sources checked | 2026-10-21 | 2026-10-21 |
| Check the source | ||
| Next step | Visit AffiliateWP ↗ | Visit Dub Partners ↗ |
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
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