Total cost, not list price
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
Documented facts, not a quality ranking. Pricing and rights depend on the selected plan.
| Decision criteria | impact.com | AffiliateWP |
|---|---|---|
| Consider for | Ecommerce merchants seeking a marketplace of partners and tracking as their referral channel grows. | WordPress stores that want to run an affiliate program within their own installation and need WooCommerce product attribution. |
| Paid entry / monthly | $30/month | Not verified |
| Billing detail | Current vendor pricing page lists Starter from $30/month PLUS a 2.5% revenue fee; Essentials from $500/month. Advanced Pro and Enterprise tiers are quote/eligibility-dependent. A separate older Starter promo page states a different revenue minimum, so verify today's exact terms. | The live pricing page lists introductory first-year ANNUAL licenses: Personal $149.50 (normal $299/year), Plus $199.50 (normal $399/year), Pro $299.50 (normal $599/year). Do not interpret these as monthly rates; promotions and renewal prices differ. |
| Free plan | No | No |
| Free plan detail | No permanent free merchant plan. Vendor offers a 30-day trial of Starter for eligible merchants. | No free version and no free trial; vendor lists a 14-day refund guarantee for new purchases. |
| Commissions | Partnership reward structures, partner contracts, tracked sale/lead outcomes and performance incentives depend on plan tier. | Percentage or fixed commissions for eligible WordPress checkouts; recurring, lifetime and tiered/multi-tier commission workflows are Pro-level features. Validate plugin-level support for refunds and renewals. |
| Tracking method | Promo codes, conversion links, sales events, product catalog and partner campaign analytics, with expanded cross-device/API attribution on higher tiers. | WordPress referral links, coupon codes, WooCommerce order attribution and site-owned affiliate dashboard; not a direct integration with Paddle Billing subscriptions. |
| Payouts | Partner clearinghouse and payout processing are central platform features; Starter/Essentials billing and eligible payout-volume allowances require checking contract. | Vendor documents international payouts, Stripe, PayPal and store-credit options with zero platform transaction fees; external processing charges and regional eligibility may still apply. |
| Integrations | Shopify, WooCommerce, BigCommerce, Adobe Commerce and several other ecommerce platforms on Starter; advanced integration needs different tiers. Direct Paddle Billing SaaS tracking should not be assumed. | WordPress and WooCommerce, Easy Digital Downloads and supported membership/course/form plugins. Other hosted ecommerce platforms require a different tool. |
| API available | Yes | No |
| Consider the limitation | Unqualified platforms trying to sign up for Starter or SaaS merchants budgeting only the $30 base fee and ignoring 2.5%. | Shopify-only merchants and buyers expecting the advanced Pro commission options on the cheapest annual license. |
| Sources checked | 2026-10-21 | 2026-10-21 |
| Check the source | ||
| Next step | Visit impact.com ↗ | Visit AffiliateWP ↗ |
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
Cookie, server side and coupon tracking each have trade-offs. Profiles note which methods the vendor documents.
Integrations with billing and CRM tools decide setup time. We list only integrations the vendor documents.
Send your product for editorial review. We check official documentation before a profile goes live, and listing never buys a ranking.
Submit your softwareChoosing a platform now? Share your requirements and help shape which tools and filters we cover first.
Contact the editorial team