Total cost, not list price
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
Documented facts, not a quality ranking. Pricing and rights depend on the selected plan.
| Decision criteria | GrowSurf | AffiliateWP |
|---|---|---|
| Consider for | SaaS or product teams that want a configurable referral/affiliate workflow and can model the percentage-of-sales success fee. | WordPress stores that want to run an affiliate program within their own installation and need WooCommerce product attribution. |
| Paid entry / monthly | $0/month | Not verified |
| Billing detail | Affiliate program: $0 monthly base plus 3% of affiliate referral revenue. Customer referral program: separate participant-based paid plans, starting at $179/month monthly billing or $125/month annual equivalent. | The live pricing page lists introductory first-year ANNUAL licenses: Personal $149.50 (normal $299/year), Plus $199.50 (normal $399/year), Pro $299.50 (normal $599/year). Do not interpret these as monthly rates; promotions and renewal prices differ. |
| Free plan | No | No |
| Free plan detail | The affiliate plan advertises a $0 monthly platform subscription but charges 3% of referred sales; that is not a zero-cost permanent program. The separate referral offering advertises a 14-day trial. | No free version and no free trial; vendor lists a 14-day refund guarantee for new purchases. |
| Commissions | Affiliate campaigns can pay for leads or customers and support flexible commission or reward structures. A 3% GrowSurf success fee applies to affiliate-attributed sales, separate from commissions owed to partners. | Percentage or fixed commissions for eligible WordPress checkouts; recurring, lifetime and tiered/multi-tier commission workflows are Pro-level features. Validate plugin-level support for refunds and renewals. |
| Tracking method | Documented referral links, conversion analytics, customer and partner attribution, program customization and anti-fraud features. Check exact cross-domain checkout flow, billing event support and attribution rules. | WordPress referral links, coupon codes, WooCommerce order attribution and site-owned affiliate dashboard; not a direct integration with Paddle Billing subscriptions. |
| Payouts | GrowSurf lists integrations including PayPal, Wise and reward vendors and advertises affiliate-payout capabilities. Verify whether payouts are merchant-funded, automated or subject to third-party processing and geography restrictions. | Vendor documents international payouts, Stripe, PayPal and store-credit options with zero platform transaction fees; external processing charges and regional eligibility may still apply. |
| Integrations | Official docs and pricing list Stripe, Chargebee, Recurly, Salesforce, HubSpot, Zapier and webhooks. Integration listing does not prove every subscription renewal event is configured. | WordPress and WooCommerce, Easy Digital Downloads and supported membership/course/form plugins. Other hosted ecommerce platforms require a different tool. |
| API available | Yes | No |
| Consider the limitation | Merchants seeking one $0 all-in affiliate price, or a flat referral subscription that never changes with usage. | Shopify-only merchants and buyers expecting the advanced Pro commission options on the cheapest annual license. |
| Sources checked | 2026-11-03 | 2026-10-21 |
| Check the source | ||
| Next step | Visit GrowSurf ↗ | Visit AffiliateWP ↗ |
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
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