Total cost, not list price
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
Documented facts, not a quality ranking. Pricing and rights depend on the selected plan.
| Decision criteria | Growave | AffiliateWP |
|---|---|---|
| Consider for | Shopify stores that want loyalty, referral, reviews and wishlist consolidation rather than multiple separate apps. | WordPress stores that want to run an affiliate program within their own installation and need WooCommerce product attribution. |
| Paid entry / monthly | $15/month | Not verified |
| Billing detail | Entry $15/month includes 500 monthly orders with $20 per extra 100 orders; Growth $199 includes 1,500 orders; Plus $499 includes 3,000; Unlimited $999/month. | The live pricing page lists introductory first-year ANNUAL licenses: Personal $149.50 (normal $299/year), Plus $199.50 (normal $399/year), Pro $299.50 (normal $599/year). Do not interpret these as monthly rates; promotions and renewal prices differ. |
| Free plan | No | No |
| Free plan detail | No permanent free plan confirmed on the current pricing page. A 14-day free trial is advertised. | No free version and no free trial; vendor lists a 14-day refund guarantee for new purchases. |
| Commissions | Customer loyalty points, friend referrals, discounts, store credits, VIP and review rewards are its core mechanisms, not a standalone influencer bank-commission network. | Percentage or fixed commissions for eligible WordPress checkouts; recurring, lifetime and tiered/multi-tier commission workflows are Pro-level features. Validate plugin-level support for refunds and renewals. |
| Tracking method | Tracks customer referrals, loyalty actions, photo/video reviews and wishlists within one Shopify customer profile, with fraud protection and promotional nudges. | WordPress referral links, coupon codes, WooCommerce order attribution and site-owned affiliate dashboard; not a direct integration with Paddle Billing subscriptions. |
| Payouts | Rewards primarily take the form of Shopify loyalty points, discounts, store credit and other store benefits. Do not assume international affiliate bank payouts or mass commissions. | Vendor documents international payouts, Stripe, PayPal and store-credit options with zero platform transaction fees; external processing charges and regional eligibility may still apply. |
| Integrations | Shopify-native platform with email/retention integrations, Shopify POS and selected marketing apps. Headless Shopify/API options are listed on Plus. | WordPress and WooCommerce, Easy Digital Downloads and supported membership/course/form plugins. Other hosted ecommerce platforms require a different tool. |
| API available | Yes | No |
| Consider the limitation | SaaS-only subscription businesses or merchants expecting uncapped order volume on the $15 plan. | Shopify-only merchants and buyers expecting the advanced Pro commission options on the cheapest annual license. |
| Sources checked | 2026-11-03 | 2026-10-21 |
| Check the source | ||
| Next step | Visit Growave ↗ | Visit AffiliateWP ↗ |
Platform fee, percent of revenue, payout fees and seat limits are recorded separately, so you can compare what a program really costs.
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