Free plan or trial
DocumentedPartner Referrals Free tier includes one partner campaign and five transacting partners, but the platform charges 5% transaction costs; not an all-in zero-cost affiliate scheme. User Referrals Start is a paid product.
Cello combines in-app SaaS user referrals and partner programs. Compare $0 partner tier with fees, $65 user plan, reward payouts and integrations.
Source-based profile. Official sources checked 4 Nov 2026. No hands-on score assigned.
Cello is particularly interesting when referral discovery is inside the SaaS product, not limited to external marketing links. Budget User and Partner referrals separately; compare transaction fees against actual partner commissions.
B2B or product-led SaaS teams that want both user-initiated referral sharing inside their software and a separately managed affiliate/partner channel.
Sellers who assume the $0 Partner tier carries no transaction fees, or ecommerce stores expecting a generic coupon-only affiliate app.
6 of 6 facts documented in official sources
Partner Referrals Free tier includes one partner campaign and five transacting partners, but the platform charges 5% transaction costs; not an all-in zero-cost affiliate scheme. User Referrals Start is a paid product.
User reward campaigns and partner affiliate campaigns support flexible rule-based commissions, including recurring rewards. Partner-referral transaction fees are tier-specific; the vendor describes automated reward calculations and support for PayPal and Venmo payout methods.
Cello SDK embeds share and referral experiences inside a SaaS product; referral tokens, user and partner attribution, campaign-based reward logic, performance dashboards and self-referral fraud detection are described. Partner portal and in-product user flow are distinct.
PayPal or Venmo payout features and multi-currency reward options are documented. Supported currencies depend on the provider. Vendor advertises tax/compliance handling; verify actual payout jurisdiction, documentation and FX costs before enrolling international affiliates.
Stripe and Chargebee webhooks for signup and purchase events, HubSpot and Salesforce for referred lead conversions, plus mobile SDK support for iOS, Android, Flutter and React Native. Validate the payment event lifecycle for trial conversion, refunds and renewals.
The vendor lists Cello API, web SDK, mobile SDK and custom integration support for signup, code validation and purchase event processing. Features and usage entitlements depend on selected user or partner product.
Two different products: Partner Referrals has a $0/month Free tier with 5% transaction cost on partner payouts, and Plus shows $80/month with 3.5%; User Referrals displays Start at $65/month with a 32% promotional discount. Confirm annual versus monthly commitment for discounted rates.
Official pricing separates User Referrals (Start $65 displayed per month, Grow $200, Scale $750, higher tiers custom) from Partner Referrals (Free $0 plus 5% transaction cost, Plus $80 displayed per month plus 3.5%, Pro $280 plus 3.5%, Enterprise custom with 2%). User Referrals Start permits up to $10,000 referral ARR; Grow $50,000 and Scale $100,000. Discount annotations appear on the pricing page: confirm whether $65 and $80 require a yearly commitment. A 5% transaction cost is not the same as 5% of all SaaS revenue.
Pricing checked 4 Nov 2026. Prices exclude tax and may vary by region. Commission fees and payout costs are listed separately.
Official sources checked 4 Nov 2026. Claims without a supporting source stay unverified.
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WordPress stores that want to run an affiliate program within their own installation and need WooCommerce product attribution.
Budget-conscious online stores testing a trackable affiliate program and wanting simple coupon/link attribution.
Performance agencies, affiliate networks and established ecommerce acquisition teams handling multiple traffic partners and offers.